PRCW 2019
AGENDA
Remy Martin Guest Shift
@ Lobby Bar, La Concha Resort
1:00PM – 4:00PM
Who’s behind the bar? Come join us and meet our guest bartender!
Presented By
Perrier Pool Party
@ Marena Bar, La Concha Resort
2:00PM – 5:00PM
Mocktails and music by DJ King Chinchillo
Presented By
¡Bienvenidos! (Kick-Off Event)
@ La Concha Resort
5:00PM – 8:00PM
Let’s start the celebration the right way! Local bartenders, chefs, music & entertainment will bring the Puerto Rican flavor to the first edition of PRCW.
Pig & Rum
@ La Casita de los Rones
8:00PM – 11:00PM
The Pig & Rum Charity consists in selling a commemorative event T-shirt and a pig slider. For every cocktail sold during the event at La Casita de Rones, they will donate a dollar to the Friends of Puerto Rico organization.
Presented By
Tasting Lounge
@ Ocean Lounge, La Concha Resort
10:00AM – 4:00PM
Before you can start the party, make sure to register to get your wristband! The PRCW Lounge will also include a tasting area and an Industry Bazaar.
PAMA Cocktail Challenge
10:00AM – 4:00PM
Casa de Montecristo
Cocktail Tasting
10:00AM – 12:00AM
Wicked Lily CocKtail Tasting
2:00PM – 4:00PM
Seminar
The 5 Sources of Flavor
@ Atlántiko Room, La Concha Resort
10:00AM – 11:00AM
Join Ariel Rosario, The Perfect Serve PR Ambassador and Owner of Signature Cocktails Bar and Restaurant Consulting, in a multi-sensorial experience where we will travel through the different depths of flavors hidden inside of a bourbon bottle and its reaction to different food elements and our palete.
Presented By
Seminar
The sustainable bartending project
@ Atlántiko Room, La Concha Resort
11:15AM – 12:15PM
Join Lucas Groglio CEO of LO HACEMOS BIEN Cocktail Company, Board Member of Mas Oxigeno Sustainability and Circular Economy NGO and Founder of Coctelería Consciente: The sustainable bartending project. In this seminar Lucas will share the insights of the first non-profit bartending project that introduces sustainability and healthy habits into the DNA of the cocktail and spirits industry, to inspire you to start working towards a more sustainable and healthier industry. Sponsored by Tales of the Cocktail Foundation
Presented By
EVENT
EL Bar Bero Recorta Con Barrilito
@ El Bar Bero, Calle Loíza
12:00 PM – 7:00 PM
Start the week with a fresh cut! While you’re getting groomed by the El Bar Bero barbers, enjoy a private tasting of Ron del Barrilito and cocktails crafted with this rum.
Presented By
Seminar
From Basics to Extraordinary
@ Atlántiko Room, La Concha Resort
12:30 PM – 1:30 PM
After years in Finance, Michele Willard was blown away by her love of the craft of cocktail making, genuine hospitality, and all things about agave. Now, fully developed in her role as a South East Regional Manager, she prides herself on educating others about Back Bar Projects specialized portfolio and will teach about the importance of creativity in the industry. Presented by Giffard
Presented By
Seminar
The many faces of Planter’s Punch
@ Atlántiko Room, La Concha Resort
2:45 PM – 3:45 PM
Planter’s Punch is the big bang of rum cocktails: most of the great Tiki drinks are based on it, from the Mai Tai to the Zombie. It also has a 300 year history that includes Caribbean pirates, British nobles, the novelist Graham Greene, and of course the godfather of Tiki himself, Don The Beachcomber. Join Beachbum Berry for three centuries of rum history and three servings of rum punch. Come thirsty!
Presented By
Seminar
Consistency: Planning, Execution and Maintenance
@ Atlántiko Room, La Concha Resort
4:00 PM – 5:00 PM
Join Ricky Gómez, first-ever winner of the World Class Competition, and Silvia Santiago, Senior VP of Manufacturing for Destilería Serrallés.
Presented By
Guest Shift: Giffard & Contratto
@ Lobby Bar, La Concha Resort
4:00 PM – 7:00 PM
Giffard & Contratto with Michelle Willard as guest bartender.
Presented By
Make it Tropical
@ Jungle Bird
4:00 PM – 7:00 PM
Presented By
Seminar
Perception vs Truth – The colours of rum
@ Atlántiko Room, La Concha Resort
5:15PM – 6:15PM
]Time to go back to the school of Rum. You will be the judge. Put your skills to the test by tasting and rating some very different rum samples. How well do you understand the world of rum? With the new rum classifications starting to make their way into the world of rum, we will take a look at why white, gold and dark do not work. Come and learn a little about the Gargano classification. We will end the class comparing daiquiris side by side to better understand the classification.
Presented By
Wolf At The Jungle
@ Bottega, Calle Loíza
5:00PM – 7:00PM (Master Class) 7:00 PM (Guest Bartending)
Join our brand ambassador, Jhonnatan Mejías, and learn about this marvelous mezcal. Then, enjoy the rest of the night with Montelobos cocktails on hand and live music!
Presented By
Dewar’s Event
@ Lobby Bar, La Concha Resort
8:00 PM – 11:00 PM
Presented By
Guest Shift: Tales of the Cocktail Headliner Series
@ Jungle Bird
9:00 PM – 11:00 PM
Crafting cocktails with intentional ingredients, Tales of the Cocktail Foundation brings together Argentinian bartender Lucas Groglio, Mexican bartender Fatima Leon, and Puerto Rican bartender Jose “Chuck” Rivera for the Foundation’s first Tales Headliners Series on the road. Lucas of LO HACEMOS BIEN and NGO Mas Oxigeno uses sustainable bartending techniques for his cocktails, down to the coaster it is served on. Fatima, lead bartender of Mexico City’s TERRAZA SEPIA, creates cocktails as a personal representation, each ingredient holding a story. Chuck, the Beverage Director of Jungle Bird / Caneca Coctelería Móvil / Licorería Miramar, brings innovation and craftsmanship to the cocktail programs he oversees. This shift is open to the public and the first two cocktails of the night are on Tales of the Cocktail Foundation!
Presented By
Tasting Lounge
@ Ocean Lounge, La Concha Resort
10:00AM – 4:00PM
Before you can start the party, make sure to register to get your wristband! The PRCW Lounge will also include a tasting area and an Industry Bazaar.
PAMA Cocktail Challenge
10:00AM – 4:00PM
Wicked Lily CocKtail Tasting
10:00PM – 12:00PM
Casa de Montecristo
Cocktail Tasting
1:00PM – 3:00AM
Seminar
Cocktail Presentation Techniques for Competitions
@ Atlántiko Room, La Concha Resort
10:00AM – 11:00PM
Ariel Rosario, The Perfect Serve Ambassador, with Jorge Buch (Winner of Several Bartending Competition including, World Class, The Perfect Serve and IBA Competitions) will demonstrate different bartending and power of speech techniques that you need in order to have a winning presentation in different styles of bartending competitions.
Presented By
Seminar
Branding for Success
@ Atlántiko Room, La Concha Resort
11:15AM – 12:15 AM
There is no doubt that the cocktail industry is highly competitive. But how can you or your business stand out from the crowd? Miguel Miranda, co-founder of the creative studio Muuaaa, will teach all about building a brand and how to maximize your branding resources.
Presented By
Seminar
Bar Management
@ Atlántiko Room, La Concha Resort
12:30 – 1:30pm
Join Nectaly Mendoza, owner/operator of Herbs & Rye in Las Vegas, Nevada. With close to 20 year’s experience, Nectaly has become one of the industry’s most sought after and respected bar owners of our time. He is known by his peers as not only one of the industry’s most talented bartenders, but also as one of the most respected mentors to date.
Presented By
Seminar
Shift Prep: A Wellness Approach
@ Atlántiko Room, La Concha Resort
2:45PM – 3:45PM
In the past few years, the cocktail industry has become no stranger to the health and wellness movement. Ana Delia de Iturrondo (IFBB Pro Athlete) will teach you about living a healthy lifestyle while doing what you love the most.
Afterwards, enjoy some mocktails made by James Minier with Perrier.
Presented By
Seminar
The Suffering Bastard: Joe Scialom, International Barman of Myster
@ Atlántiko Room, La Concha Resort
4:00 PM – 5:00 PM
San Juan, Havana, London, Paris, Rome, Istanbul, New York, Cairo — from the 1930s through the 1960s, legendary mixologist “Joe The Bartender” was everywhere and nowhere, always one step ahead of governments who accused him of being a secret agent because he served so many heads of state, generals, and journalists. This seminar reveals the untold story of the trained chemist from Egypt who survived two revolutions, imprisonment, and exile to create such infamous exotic drinks as the Suffering Bastard and Tropical Itch (one of several classic drinks he invented for the Caribe Hilton in Puerto Rico). Presented by Jeff “Beachbum” Berry, who spent two years tracking down his elusive subject. Wrote the Washington Post: “The career of Joe ‘Joe the Bartender’ Scialom sounds like rich material for a 1960s novel: A man who speaks eight languages fluently, works in famed hotels around the world, invents tiki-bar staples like the Suffering Bastard and numerous other cocktails and is frequently suspected of espionage…”.
Presented By
Guest Shift: Montelobos
@ Lobby Bar, La Concha Resort
4:00 PM – 7:00 PM
Who’s behind the bar? Come join us and meet our guest bartender, Montelobos Brand Ambassador: Jhonnatan Mejías!
Presented By
Foursquare Private Tasting
@ Second Floor, La Factoría
6:00 PM – 8:00 PM
RSVP is a must.
Presented By
Guest Shift: Milky Way
@ Jungle Bird
7:00 PM – 12:00 PM
All the way from Canada, join Milky Way Cocktails during their Guest Shift at Jungle Bird. They’ll be serving some of cocktails and PIZZA!
World Class Tasting Room
@ Atlántiko Room, La Concha Resort
8:00 PM – 9:00 PM
Explore the rich possibilities of Johnnie Walker world. Push your boundaries, experiment and discover your favorite Johnnie Walker Highball. (It’s a hands-on cocktail creation class).
Presented By
BarMania
@ Second Floor, La Factoría
8:00 PM – 11:00 PM
Herbs & Rye presents BARMANIA, a friendly bartenders competition to benefit the St. Baldrick’s Children Cancer Center.
Seminar
Menu Elaboration from Dive Bars to Corporate
@ Atlántiko Room, La Concha Resort
10:00AM – 11:00AM
The Perfect Serve and Signature Cocktails Bar and Restaurant Consulting will share with you and break down all of the important aspects to consider and steps to be taken when elaborating a new menu. And most important, how to present this to a bar owner and big corporations.
Presented By
Seminar
More than Caipirinha y Cachaça
@ Atlántiko Room, La Concha Resort
11:15AM – 12:15 PM
All the way from São Paulo, Brazil, Márcio Silva will share his story of success as a traveling bartender.
Presented By
Seminar
La Bebida Prehispánica del Bar y del Ahora
@ Atlántiko Room, La Concha Resort
12:30PM – 1:30PM
Jhonnatan Mejías is a Venezuelan bartender who has a 15-year-old career in the industry. He has participated in more than 50 bartender competitions as a competitor or jury at the international level. He has been in the podium over 15 times as Champion or Runner-up, winning a Bronze Medal for Venezuela in his last tournament in the Presidents Cup in the Framework of the Pan American Cocktail in Colombia. He is currently the ambassador of Montelobos Mezcal in the Caribbean and Latin America.
Presented By
Bacardi Tour
@ Casa Bacardi, Cataño
1:00PM – 4:00PM
Discover Bacardí’s history through a guided tour, become a rum maestro with the Rum Tasting Tour, or master the Mojito with an interactive Mixology Class! Book your space in one of the three groups: 1pm, 2pm or 3pm. Guests should check-in at Bacardí at least half an hour before.
Dress code:
Shorts, tank tops, or open shoes are not allowed.
Seminar
Tendencias del Gin
@ Atlántiko Room, La Concha Resort
1:30pm – 2:30pm
Ricardo Navas is a Mexican bartender and brand ambassador for Bombay Gin. He is also Bar Chief of the Liman Tour Bar in Mexico, awarded #14 according to the international ranking of the World’s 50 Best Bars.
Presented By
Guest Shift: Dewar’s
@ Lobby Bar, La Concha Resort
4:00PM – 7:00PM
Who’s behind the bar? Come join us and meet our guest bartender: Carlos García!
Presented By
LA CERRA
@ Calle Cerra, San Juan
5:00PM – 10:00PM
Live Jazz @ El Axolote + Prole
- 6 – 8 PM – Prole
- 8 – 10 PM – El Axolote
Presented By
LA CUEVA DEL LOBO
@ Tántalo, Calle Loíza
6:00PM – 10:00PM
Enjoy cocktails made with Montelobos mezcal and live music.
Presented By
HOT SPOT at Santurce
@ Santurce, San Juan
7:00PM – 11:00PM
- Jungle Bird | 50 Pounds, Woodford, José Cuervo Event
- Jungle Bird | Rum Club – Rum Bar/Worthy Park
- Santaella | Ketel One – Guest Shift: Vini Hernández
- 173 Grados | Montelobos
- Bar La Unidad | Woodford Reserve – Guest Shift: Gabriela López, ganadora de Woodford Manhattan Experience PR
Don Q Tour
@ Destilería Serrallés, Ponce
8:00AM – 4:00PM
Discover 150 years of family, heritage and craftsmanship. Discover Don Q, exceptional aged Puerto Rican rum. Transportation will be provided and guests should check-in at La Concha at least an hour before (7 AM). Book your space now!
Old Harbor Brewery Tour
@ Old Harbor Brewery, Carolina
2:00PM
Join us for a tour of the Old Harbor Distillery!
Guest Shift: Don Q
@ Lobby Bar, La Concha Resort
4:00PM – 7:00PM
Who’s behind the bar? Come join us and meet our guest bartender: Janssy Ortiz!
Presented By
PRIVATE EVENT
@ Casa de Montecristo
7:00PM
Join us for a private event at Casa de Montecristo, where Márcio Silva will be guest bartending. Brought to you by Rémy Martin.
Presented By
LA CUEVA DEL LOBO
@ Timber & Blues, Aguadilla
7:00PM – 12:00AM
Enjoy cocktails made with Montelobos mezcal by Brand Ambassador Jhonnatan Mejías and live music.
Presented By
HOT SPOT at Old San Juan
@ Old San Juan
7:00PM – 11:00PM
- La Factoría, Shing-a-Ling | Don Q, Dram & Draught
- La Cubanita/Desvío/El Final | 50 Pounds, Woodford, José Cuervo Event
- La Factoría, Front Bar | Ketel One
- El Batey
Guest Shift: Dewar’s
@Murphy’s Law, Calle
8:00PM – 11:00PM
Who’s behind the bar? Come join us and meet our guest bartender: Ricardo Nava!
Presented By
Guest Shift: Rémy martin & bruichladdich
@ Bar La Unidad
10:00PM
Who’s behind the bar? Come join us and meet our guest bartender: Amadis Rosa!
Presented By
Beach Day: Scuba Dogs
@ Escambrón Beach
10:00AM – 2:00PM
Bartenders and special guests will join Scuba Dogs in a beach cleaning and beautification project!
Guest Shift
@ Lobby Bar, La Concha Resort
4:00PM – 7:00PM
Brought to you by Woodford Reserve, Fifty Pounds, José Cuervo/1800
HOT SPOT at Calle Loíza
@ Calle Loíza, San Juan
7:00PM – 11:00PM
- 173 Grados | Ketel One –Cocktails & Canapés Pairing Experience
- Piso Viejo | Tito’s Vodka – Salsa Class
- Sabrina | Montelobos – Dance with the Wolf
- Tántalo | Ketel One – Guest Shift – Carlos Mejías
- El Bar Bero | Bacardi
- Café Tresbé | Absolut – Guest Shift: Sergio Reyes, Follow Tresbé
- Murphys Law | Jameson – Guest shift: Conor Friel, Musical Tribute to Iron Maiden
- Bottega | Dewar’s
- Caneca Coctelería Móvil
- Acapulco
- Bocca
Cocktails & Canapés
@ 173 Grados, San Juan
7:00PM – 10:30PM
Presented By
Perrier FUN RUN : Earn your cocktail
@ La Concha Resort
10:00AM – 12:00PM
Starting point: La Concha Resort. Run or walk the entire Ashford Avenue until the Dos Hermanos Bridge. Continue through Expresso #26 until Condado Avenue and return to the La Concha Resort where Perrier Mocktails will be waiting for you. Remember to register and come prepared with athletic attire, sunblock, and water.
Presented By
Bruichladdich Guest Shift
@ Lobby Bar, La Concha Resort
1:00PM – 4:00PM
Presented By
Montelobo’s Pool Party
@ Marena Bar, La Concha Resort
1:00 PM – 4:00PM
Guest Bartender: Jaders Calcaño
Presented By
Closing Event
@ La Concha Resort
9:00PM – 1:00AM
GALERíA
