Dear PRCW Official Bar: Welcome to the latest edition of Puerto Rico Cocktail Week! We are thrilled with all the preparation, promotion and logistics of this event in the next few months. The Official Bars Program and their engagement are an essential part of the success we are all aiming for. Our PRCW Official Bar Program invites and welcomes local bars that are willing to position themselves as part of the best bars on the island. A special area on our website will be dedicated to promoting these bars as an official guide for consumers.

Bars enlisted in 2026 will be active until September 2027.

Here are the benefits you will get by joining the PRCW Official Bar Program:

1. Promotion of PRCW Official Bars in news and advertising media.
2. Exposure on our website's official directory.
3. Mention and use of logo on our social media as an Official Bar of PRCW.
4. Special offer from the official PRCW brands & discounts on official merchandise.
5. A Special Discount on admission to PRCW educational events and seminars.
6. Two official PRCW t-shirts for the staff.
7. Sticker and labeling material that identifies it as an Official PRCW Bar.
8. Opportunity to develop events and promote them on PRCW website/networks

We are listing the Official Bars Program Requirements and important details that need to be known and done:

1. HAVE ALL PARTICIPANT PRCW BRANDS AVAILABLE THROUGHOUT NOVEMBER
2. Offer a cocktail menu and/or a cocktail at a preferential price in November.
3. Offer an incentive/benefit to people who arrive with official PRCW wristbands during PRCW.
4. Have a bartender and/or bar staff who make cocktails.
5. Buy liquors from official PRCW brands in November
6. Do activation, event, initiative (cocktail menu) during November.
7. Promote the PRCW event in the months of October and November on your social media, website, bar, and/or restaurant.
8. Fee payment as PRCW Official Bar:

• $400 for current Official Bars
• $450 for new Official Bars

If you have any question or comment, don’t hesitate to communicate with us:
-Roberto Berdecía | (787) 473-0738 | roberto@prcocktailweek.com
-Deliana Olmo | (787) 923-3549 | deliana@prcocktailweek.com
-PRCW Team | info@prcocktailweek.com

Material Approval
I sent the images/photos and logo of my bar. I accept that Puerto Rico Cocktail Week uses the material sent for promotional use of its eighth edition in all its social networks, including, among others, copies, designs, website, graphic materials and photographs.

No Third-Party Beneficiaries
This Agreement is made solely and specifically among and for the benefit of the parties hereto, and their respective successors and assigns and no other person will have any rights, interest, or claims hereunder or be entitled to any benefits under or on account of this Agreement as a third-party beneficiary or otherwise.

Payment Terms
Each payment due to Puerto Rico Cocktail Week under this Agreement shall be paid by ATH Móvil business/prcw, check
payable to International Cocktail, LLC or PayPal transfer to Puerto Rico Cocktail Week’s account. (info@prcockailweek.com).

All Official Bars need to send confirmation through a photo during October to validate that they have the PRCW brand in their inventory. Bars that didn't have products will lose benefits from the program.